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Emsi Conference 2018 Presentations

Monday, September 10: Workshops

Career Coach Module 1, Module 2, Module 3 Moses Bratrud & Alys Lease, Emsi

This in-depth training covered our data sources (traditional LMI and employer postings), how to successfully distribute Career Coach, how students are using the data to find programs and careers, and how to use our newest feature: the Employer Portal. Attendees also got a peek at our product team’s exciting goals in the coming months.

Analyst for Community Colleges Outline, Certification (main presentation), and ScenariosDerek Belschner & Erin Baird, Emsi

Attendees became authorities on Emsi data and methodology in this workshop. Topics: Emsi data overview; strengths and weaknesses of our data sources; industry and occupation data insights; connections between workforce, education, and economic development; best practices.

Analyst for UniversitiesMatt Miller & Micah Evans, Emsi

We reviewed the essentials of Emsi data (types, methodology, and uses), then got right into Analyst. We ran live examples, taking every chance to talk through clients’ questions and real-life scenarios. This training was perfect for brand new users learning how to take advantage of Analyst and experienced users who could share their knowledge with the group.

Program Development Training – Dr. Kevin Long, Montgomery College 

This training session showed users how to leverage the Program Review module in Analyst for quick program review reports. Users also learned advanced Job Posting Analytics combined with Alumni Insight to target specific skills for credit and non-credit curricula and program design.

How to Amplify Emsi Data With IBISWorld & LexisNexis Data for Rural Communities Part 1, Part 2, Part 3Chad Miller, University of Southern Mississippi

This workshop discussed how Emsi is incorporated into the University of Southern Mississippi economic development curriculum and demonstrate approaches for two kinds of targeted development: industry and retail. Chad Miller presented a modified Clemson’s Regional Economic Development Research Laboratory (REDRL) approach, taking attendees through screens to identify the best businesses to target for industry attraction. Then Chad switched to the recommended methodologies and data for identifying key targets for retail development. Both kinds of targeting included best practices for using Emsi data (yes, you can use Emsi for retail analysis!) and other key data sources.

A Collaborative Approach to Building Statewide Labor Market CapacityTom Prendergast, North Central State Community College

Ohio is one of two states to base public subsidies to colleges solely on performance outcomes. These financial pressures, along with a statewide effort to implement Guided Pathways, highlighted the need for Ohio’s 23 community colleges to better understand and apply labor market data. So OACC partnered with Emsi and others to provide trainings and services to its locally governed members, a collaborative effort that helped improve program development, program review, career advising, and advocacy.

Understanding Local and Regional Talent Pipelines: Partnering Traditional LMI With Real-Time Job Posting DataMichelle Wein & Karley Thurston, Workforce Intelligence Network

Traditional LMI provides insight into how a talent pipeline is developed: the ways individuals move through the educational system to the workforce system. But you can greatly strengthen your understanding of the process by pairing traditional LMI with real-time job posting data, which specifies the skills, credentials, experience, and education that employers are looking for. Michelle Wein and Karley Thurston demonstrated how Workforce Intelligence Network (WIN) matches job posting data with workforce data from traditional LMI to keep up with shifting employer needs in an increasingly technical economy.

Tuesday, September 11: Presentations

Emsi CEO Address: The New Data AgeAndrew Crapuchettes, CEO, Emsi

What has Emsi been up to since last year? Emsi CEO Andrew Crapuchettes talked about our exciting data and product updates, our recent partnership with Strada Education Network, and what the new data age is all about.

KEYNOTE: The Future of Work & Transferable Skills: Exploring the Labor Market for Liberal Arts GradsDr. Michelle Weise, Strada Education Network

Dr. Michelle Weise, senior vice president of workforce strategies at Strada Education Network, presented the latest findings from Strada and Emsi’s groundbreaking exploration of the liberal arts degree in today’s economy. Get an exclusive look at months of research delving into the true outcomes for liberal arts grads. (Hint: The liberal arts aren’t dead.) Our goal with this research is to better understand the attitudes of graduates toward their degrees, the ways they are using their education in the labor market, and the transferable skills that give them a real leg up in the world of work.

How Emsi Data Can Seal the Deal for New Programs and Establish Your NicheDr. Cher Hendricks, University of Idaho; Barb Tucker, Southwest Wisconsin Technical College; Alana Olschwang, California State University-Dominguez Hills

How can you use labor market data to validate successful programs, discover new opportunities, or identify programs that are at risk? In this panel, three institutions discussed how they use Emsi to ensure their programs stay relevant. Southwest Wisconsin Technical College’s yearly program review has led to the creation of a welding program and food science tech program. The University of Idaho’s remarkable use of data has not only improved program development, but also built objectivity and consensus throughout the institution. Finally, Claremont Graduate University uses Emsi data to analyze competing programs and employer demand across several disciplines in a crowded marketplace—management and technology in Southern California—and articulate Claremont’s particular niche.

Establishing Best Practices: Collaboration Between Workforce Partners and Emsi for Data Analysis – Todd Nielsen, Denver’s Office of Economic Development; Greg McBoat, Adams County Workforce & Business Center

Colorado is a diverse state with dozens of different workforce and economic regions. Historically, research and data have been siloed, but two years ago, a state-wide data expert group was formed, creating powerful synergies of the top workforce and educational researchers in state. In this workshop, attendees learned the power of Emsi data when utilized by a diverse team of analysts. They saw how to combine Emsi with other data sources to create reports on everything from detailed workforce profiles to the economic impact of workforce centers, and witnessed the work that brought varied perspectives to the table to ensure Colorado moves the needle in data reporting.

Talent Market Analytics Complements Enterprise People Analytics in 2018 & Beyond – Al Adamsen, Talent Strategy Institute

What are people analytics leaders focused on? What will they focus on in the future? As scarce talent markets become the norm, so does the need for more concerted recruiting, hiring, retention, and engagement strategies. A talent strategy, to be effective, needs to be informed by data-based insights, but what insights? Who’s providing them? How often? Al Adamsen explored these and other questions, citing macro-trends as well as specific research from Insight222’s peer group of many of the world’s most prominent people analytics leaders.

Creative Ways to Use Career Coach for Student Engagement – Fred Villa, University of Alaska; Daniel Ortego, McHenry County College

The University of Alaska and McHenry County College are both using Career Coach to help students choose the right programs and finish strong. The University of Alaska has promoted the adoption of Career Coach across its three accredited universities and 13 associated community colleges, while McHenry County College uses Career Coach to prepare students for job interviews, as well as advise community members desiring to change careers or re-enter the job market.

Using Emsi Data for Business Attraction: An Economic Developer’s Approach – Bethany Williams, Lake County Partners

In today’s economy, workforce development is economic development and vice versa, so having your finger on the pulse of labor market information for your region—especially in critical industry sectors—is essential for retaining and attracting key businesses. In this presentation, Bethany Williams demonstrated how one suburban Chicagoland county is using innovative partnerships fueled by Emsi data to market their workforce as a competitive advantage, combat myths about the costs of doing business, and build pipelines to make sure their talent pool is deep well into the future.

Transforming Students’ Lives Through Strategic Employer Engagement – Darcy Richardson, Arizona State University; Fortin Jean-Pierre, Broward College; Jeff Spain, Columbus State Community College

When you build robust partnerships with strategic employers, you can develop programs that lead to in-demand jobs, equip your students with skills desired by local businesses, and ultimately help your graduates succeed in their careers. But which businesses should you target? What skills are they asking for? Do your programs fit these needs? Arizona State University, Broward College, and Columbus State Community College answered these questions by presenting the ways they use Emsi data to build powerful partnerships that help create relevant programs, skilled workers, and successful businesses.

Wednesday, September 12: Presentations

KEYNOTE: Two Cool Datasets You Need to Know About Part 1 – Dr. Dave Clayton, Strada; Anna Brown, Emsi

Dave Clayton and Anna Brown discussed the fascinating results of the Strada-Gallup Education Consumer Survey, with responses from over 250,000 individuals reporting on their education and work experiences. Topics range from the main reason people pursue education, to the most valued sources of academic advice and the strongest predictors of quality and value. Clayton and Brown discussed how this database helps higher education support student success in the job market. Policy makers, educators, employers, students and families sorely need better information about the return on investment of their education—but how do we give it to them?

KEYNOTE: Two Cool Datasets You Need to Know About Part 2 – Luke Jankovic & Dr. Yustina Saleh, Emsi

Emsi has developed a new, skills-based data model for defining the labor market. This new model gives unprecedented insight into the unique shape of roles as defined by skill rather than job title or occupation, and thus overcomes the weakness of historic approaches. Initial results have been eye-opening. For example, we used this skills-up model to analyze the emerging identity of data science, as well as define the slippery hybrid skills that employers need within the booming world of manufacturing. We’re also using this model to explore the skills and labor market outcomes of liberal arts degrees. Luke Jankovic and Dr. Yustina Saleh from Emsi demonstrated how Emsi’s new model can help you engage students, develop relevant programs, grow and retain businesses, develop a skilled workforce, and recruit amazing talent.

Note: The presentation for Part II is not available for download. Sorry! We’ll be able to share more about our amazing new model in the future. 

A Better Way to Track Labor Market Outcomes: Are You Doing These Amazing Things With Alumni Insight? – Dr. Kevin Long, Montgomery College; Marina Brauch, Northeastern University

How are your students using their education in the real world? As tuition prices rise and young people increasingly question the value of a degree, schools are under the gun to demonstrate the labor market outcomes of their programs. Dr. Kevin Long from Montgomery College demonstrated how you can use Emsi’s résumé and social profile data within Alumni Insight to 1) track the performance of your students and 2) demonstrate to prospective students that your grads are employed in quality careers. Marina Brauch talked about Northeastern University’s ingenious new Tableau dashboard featuring Alumni Insight data that helps the university and its stakeholders better understand student outcomes, target audiences for B2C and B2B efforts, and more.

The Science Behind Economic Development: Winning With Superclusters – John Paul Rea, Macomb County

Every community is selling a great place to live, work, and play, with a glossy brochure and a tagline like “We are the Generic Cluster capital of the nation.” But how do you support these slogans? John Paul Rea discussed how to create an authentic narrative by mining data and developing your own superclusters. Macomb County, Michigan, has done just that by creating a manufacturing supercluster so they can provide industry profile data and comparative analyses to prospective businesses. Rea provided multiple success stories, gave tips on how to create superclusters, and generated ideas that attendees can implement in their own communities.

Consult Like Ninjas: Talent Dashboards for Quick Responses – Meta McKinney & Lesley Rood, Allstate

The Allstate talent acquisition research team is getting it done….better, faster, and more ninja-like than ever!  Allstate has partnered closely with Emsi to create dashboards and tools to enable on-the-spot talent intelligence and planning. Meta McKinney and Lesley Rood showed how the Talent Opportunity Dashboard, Diversity Research Dashboard, and Competitive Intelligence tracker use LMI, internal employee data, and news alerts to provide a labor market knowledge base to HR and business leaders.

Questions? Email Gwen Burrow at gburrow@economicmodeling.com. Save the date for Emsi Conference 2019: September 16-18 in Coeur d’Alene, Idaho. Contact Gwen Burrow: gburrow@economicmodeling.com